The poster i wish to create based around the fact 100 people die from choking on ballpoint pens needs to be creative and unique yet informative, rather than bar and pie charts which are less visually stimulating. I believe with the target market of 18 - 25 year old the piece needs to be particularly engaging and display the information in a fun interactive manor to communicate the message easier and more effectively. To conform to the brief the poster needs to be in the style of information design.